Clever marketing ploys

Since becoming homeowners, we've been frequenting stores that we never needed to go to before. Case in point, in the last four weeks, we've been to Home Depot waay too many times. It's not that our house even needs any major repair work or renovations, but it's just all the little things that creep up on you, and so the easiest thing to do is just to go to the biggest hardware / reno / everything store around.

One thing I did discover that delights the very frugal (okay, cheap) person in me is the Home Depot Hammer Drop. Yeah baby. It's only on the Canadian Home Depot site and not the American one, but it's certainly a clever marketing ploy to make me keep going back to their website (not unlike a blog perhaps ;)? )



The Hammer Drop is a different featured item that they change every morning at 8am, and it's usually at a low low bargain price of at least 1/2 off. Neither Eric nor I have been too tempted yet and bought a Hammer Drop item, but I have a feeling it's coming soon. One day it was marine lights, today it's a 23-function-multi-tool-with-ratchet! Soo tempting.

Maybe we'll have to adopt the Hammer Drop marketing and offer a special Blend Creations 'hammer drop' (cleverer marketing name needed...) time / web address where you can get a bargain? Oooh, that little mental hamster is churning today. :)